Situation
Infinite Smile Dental, a reputable family dental practice located in Pleasanton, California, wanted to take their business to the next level. To achieve this goal, they partnered with Porygon Studios to create two promotional videos. One was to be displayed on their website, while the other, an "About Us" video, aimed to introduce the new location of their practice and its team to current and potential patients.
Strategy
Porygon Studios began by carefully studying Infinite Smile Dental's requirements and provided a comprehensive plan to meet their specific needs. Infinite Smile Dental provided scripts for the first 20-second video for the website, and the second 60-second video.
The next step was to capture the footage required for both videos. A half-day video shoot was conducted at the dental practice with a crew that was well-prepared and efficient, allowing us to complete the footage ahead of schedule.
Our team of editors then used the footage captured to create two professional high-end promotional videos. While Infinite Smile Dental provided the professional voice-over for the longer video, Porygon Studios handled the editing and other post-production tasks.
Results
The resulting videos were not only visually stunning, but also showcased Infinite Smile Dental's professionalism and personal touch to patients in the East Bay. These videos will continue to be accessible to both current and future patients on the dental practice's website.
Overall, Porygon Studios successfully helped Infinite Smile Dental expand its business by creating outstanding promotional videos that highlighted the practice's unique qualities.
